Business Insider has considered her as one of the 30 Most Important Woman Under 30 in 2014. Whitney Wolfe, 27, and the co-founder of popular dating app Tinder, launched her competitive app Bumble in 2015 with a strong group of women industriously working from one thing to the next. Her own words describe Wolfe’s driven and focused attitude when she said this ,“I don’t remember a night that I didn’t check my email in the middle of the night in the last year,” during her Austin Woman Magazine interview.
Whitney grew up in a not so busy area in Utah and during her younger years lived in France, opening her eyes to the world at a young age of 12. Whitney Wolfe developed an eccentric habit of looking things as how they could be and not how they are.
The concept of Bumble is like other datings apps with one edge, the woman gets to make the first move. This eliminates a lot of the stigma about dating apps being filled with sleazy men trying to message every woman walking the virtual dating app earth. And even so, Whitney Wolfe has taken this dating concept further.
For the first time ever, there is going to be an official brick-and-mortar store opening in NY where users can use this place as an official meet up point. And on top of this, Wolfe started Bumble BFF, a feature that allows users to connect with people or network instead of singles. Wolfe’s goal with her new BFF concept aligns with her way of viewing happiness. Users can meet up with people of similar interest or network with like-minded individuals. In her Whitney Wolfe’s own words in Austin Woman Magazine, “Happiness is about being somewhere safe and with people you care about, just being able to be happy with whatever your surroundings are, no matter what is going on.” She hopes that users can find this by using her savvy app.
If you haven’t already checked out the photos of the pop-up shop that are happening on Techcrunch, this Hive, the name of the place, is popping. A yellowish-honey color theme with honeycombs everywhere gives the place a fun, and casual yet unique vibe. And the great thing about this place, it’s open to everyone, not just for users of this app. Check out their event page for more details here.
Follow Whitney Wolfe on LinkedIn.